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Magazine Franchises – what makes them attractive?

Magazine Franchises attract women

Women are considered to be more likely than men as the primary readers of magazines but with the introduction of free Wi-Fi almost everywhere we can possible go more and more people are reading the latest news and their specific topic of interest on their tablet or even mobile phone. In fact it is not uncommon to see heads bowed on every train and bus and platform where people are reading or surfing the net. Surprisingly even with groups of friends in bars and restaurants, people cannot seem to help themselves from looking at their mobile device for one reason or another. Not surprisingly some parents ban their children from bringing their phone to the dinner table and nowadays the worst punishment possible is for a child or teenager to have their phone taken away for a day. Who can survive without their phone for even a moment?

So considering a magazine franchise is a tall order. Of course it is still possible to see the latest magazines on the coffee table at the hair or beauty salon, even some old publications at the doctor’s surgery. Probably the most popular franchise magazine is the one that publishes the week’s television viewing and even those are becoming a thing of the past due to on screen TV guides as part of the pay TV package.

Selling advertising

A business franchise magazine more often relates now to an industry publication or a publication for the local community. The franchise magazine will have the support of the local businesses who advertise and the business franchise magazine would probably not survive without the paid advertisements of the businesses from the local community. The magazine franchise opportunities that are available today are mostly of this nature. There is definitely a gap in the market for local knowledge as unimaginable as it seems not everybody has the internet or even access to internet searches on their phone. Some people possibly from the older generations are getting left behind and it is a relief to them to know that they can still keep on top of local events through this style of franchise magazine. Print and sign franchises compliment these magazine franchises

So we have to wonder for how long the franchise magazine will continue to prosper. Not to be confused with franchising world magazine, this of course will never go out of business because franchising is a boom industry to be in. Whether franchising world magazine is online or not is irrelevant, the content is much sought after. If you are reading about magazine franchise opportunities and searching for magazine franchises for sale, that is obviously your area of interest and expertise, but a magazine franchise is not the most common or sought after industry to be in. Finding the right franchise for you is crucial not only financially but to be sure it will achieve all the goals you have for owning your own business. Enter your details above now and use the free service and expert advice from Approved Franchises to get your search underway and compare pre-approved franchise companies here in the UK.

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